AG Club.

JD Sports + New Balance

JD Sports + New Balance

Rowdy brought music-video–influenced post-production and editing to an AG Club campaign for JD Sports and New Balance, where culture, sport, and fashion collide.

Services

Post-Production

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Editing

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VFX

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Color

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AG Club members in streetwear pose in front of a blue industrial door.

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Campaign

(01)

A culture-driven campaign built around AG Club’s music, energy, and style.

When JD Sports and Adidas tapped AG Club, the rising rap collective, they wanted a campaign that felt as fresh and ambitious as the artists themselves. The spot captured AG Club’s lifestyle — music, energy, and cultural presence — wrapped in Adidas’ brand edge.

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Post-Production

(02)

A music-video–influenced edit that carried the rhythm of the group.

With celebrity talent at the center and two powerhouse brands behind the collab, the creative was more than a sneaker ad. It was a culture piece: inspired, fast-moving, and authentic to AG Club’s world.

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Results

(03)

A fast-moving campaign at the intersection of culture, sport, and fashion.

Rowdy brought post-production muscle, building a music-video–influenced edit that carried the rhythm of the group. The final cut hit where culture, sport, and fashion collide.

Impact

A music-video–influenced final cut designed to meet AG Club’s energy and cultural presence.

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Credits

(04)

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